Bio:

Jim Sterne focuses on creating and strengthening customer relationships through digital communications. He sold business computers to companies that had never owned one in the 1980’s, consulted and keynoted about online marketing in the 1990’s, founded a conference (Marketing Analytics Summit) and a professional association (Digital Analytics Association) in the 2000’s, keynoted worldwide and wrote his twelfth book on online marketing (Artificial Intelligence for Marketing: Practical Applications) in the 2010’s. He also helps organizations adjust to the new world of Generative AI through workshops and counselling.